Thursday

10 Key points on how to start your own online web design business

            Not everything can be taught especially in matters of business. However, a few tips can be shared to serve as a guide for individuals who are pondering on the possibility of turning a business idea into something more tangible that which can be profitable. For instance, if you are a web designer, it may be a good idea to learn how to start online business for this specific niche. I am not saying that the following 10 points are all of the main points, they are just something to start with. Please feel free to post your own points in your comment.

1. Knowing the difference
There is a big difference with setting up an online business to needing the conventional office space. However, don't be mistaken, just because you use the internet does not mean it is free of cost. You will still have to cover your server etc cost and unlike the conventional office, you would have to bring people to your site directly (no-one will see it from the street). So, make sure you are well covered in this area.

2. Think about the cost
Think of all the things you need for the startup such as putting together the website, etc. To make sure you get the necessary help with regard to settling taxes and other financial liabilities, you have to make it a point to consult with an accountant.

3. Consider branding
The business name itself can contribute to effective branding. For instance, while there are certain advantages to using your own name for representation in that it connotes a personal approach, a more professional name may appeal more to some clients. In any case, it should be one that says something about how you want to be perceived in the industry especially among potential clients.

4. Build the portfolio
Unlike a product, a service is much more challenging to define. In this case, your portfolio as a web designer can say much of what you can offer. It is how you make an impression, so it is important you make it a good one. Unfortunately, very often the starting online businesses have to first make their portfolio for almost nothing before they can start to charge 'real' money.

5. Consider what is profitable
Another crucial aspect on how to start online business is determining the payout. When computing for your rate, make sure you take into account operation expenses.

6. Determine the fees
You are running a business and your main aim is to make money so set a realistic one, a rate that is worth the quality of service you can provide. It should be a reasonable amount in exchange for the product or service you offer. Obviously, you should not be the most expensive but you should not try to be cheapest, because cheapest could sometime look as unrealistic, unprofessional or even desperate.

7. Find prospects
A great deal of work involves finding prospects. So, you should put an effort into driving traffic to your site and making your business known. Obvious start is spreading the word between your family and friends. There are also plenty of online avenues you can take advantage of as social media, so you can maximize their use.

8. Outline a routine
One of the hardest thing that any entrepreneur is facing is the self discipline so all tasks are done as they should. Write down your schedule and lists of the tasks according to the priority. Make a sure your time is well distributed and that you are well covered on the responsibilities.

9. Market yourself
As already mention, be active on forums, social networking sites or just about anywhere where your target market lies and hangs out. It is good idea to dedicate some time for doing such a marketing everyday. Be prepared to wait since it could take months before your business will get much needed notice.

10. Keep on building your customer base
Work on maintaining existing clients as hard as you work on acquiring new ones. Those that have a firsthand experience of your service can get you recommended. So, you should know where you should pay attention to.
These are only a few and general key steps on how to start online business focused on web designing. Please feel free to add more in your comment.